The Sports Family Weekend

presented by The Sports Family Network

Recruiting has really changed. The transfer portal and the extra years of eligibility due to COVID have impacted opportunities for high school athletes in a big way. At the same time, schools are being stretched thin due to staffing storages and employee turnover. Coaches may not have knowledgeable academic support staff. High school athletes and their parents may not have people to guide them through college admissions and the athletic eligibility process. These very real challenges gave birth to the Sports Family Weekend.

The Sports Family Weekend is the first strategic partnership between sports families, coaches and the people who support them.

We are bringing together current and former NFL & college families, coaches and other resources to help rising high school juniors and seniors and their parents with college admissions and the recruiting process. We’ve designed a weekend of skills training and development for rising juniors and seniors with college admissions and athletic eligibility training for sports parents.

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Sports Mom University: The Story

Jamesetta Cleveland was a mom of three going through the recruiting process alone. She quickly learned the recruiting process for college football was extremely different from the process for cheerleading and track. Throughout the recruiting process with her son, she looked for the place moms could go when they had questions on how to raise a highly skilled athlete who didn’t want to play his sport professionally. She constantly looked for a place to help her understand the business side of sports while honoring her desire to raise a whole person, not just an athlete. While her son, Ronald Cleveland, was able to achieve his dream of playing college football, Jamesetta wasn’t able to find what she was looking for.

Her son played D1 football at the US Air Force Academy for 4 years. After he graduated and received his commission as an officer in the Air Force in 2019, she founded a consulting firm for sports moms called Sports Mom University.

She helps sports families understand who they are and how they prefer to show up in the world so they can establish an identity outside of sports and make strategic decisions in three (3) key areas - academics, athletics and entrepreneurship. She even started a podcast to teach sports families the business side of sports.

Over the past few years, her firm has grown to serve sports moms and sports dads. Thus, the Sports Family Network was born. To accommodate her growth, she expanded Sports Mom University to the Sports Family Network. Today, the Sports Family Network is a full service sports family management agency.