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IMPACT
Measured in people reached, communities served and opportunities created.
Our Reach, 2019 - 2026
OUR REACH
ABC began with athlete-led community impact and has grown into a network of programs, partnerships and experiences reaching communities across the United States and internationally.
From local youth programming and education to national events and global sport initiatives, our work is designed to meet communities where they are while creating pathways for continued opportunity. built around a simple idea: sport can open doors, but access alone is not enough.
IMPACT AT A GLANCE
15,150
People Reached
9,428
Youth Reached
2,164
College Students
3,558
Adults Reached
84
Events & Initiatives
30
Cities Reached
15
States Reached
2
Countries Reached
IMPACT IS MORE THAN A NUMBER.
Every number represents a young person gaining exposure, a student building career skills, an athlete using their platform, a family gaining access to resources, or a community creating a new opportunity through sport.
ABC measures participation and reach while continuing to strengthen how we capture education outcomes, community engagement, partnerships and long-term opportunity.
Metro Parks Summer Camp Enrichment, 2026
IMPACT IN ACTION
ATHLETE-LED IMPACT
Athletes use their platforms to create meaningful experiences, education and community connection through ABC programs and supported initiatives.
EDUCATION THAT EXTENDS BEYOND SPORT
ABC connects athletes, students and families to practical education across career development, financial literacy, wellness, leadership, NIL, media, recruiting and life beyond the game.
COMMUNITY TO GLOBAL CONNECTION
What begins locally can grow nationally and globally through partnerships, sport diplomacy, Athlete Xchange and other collaborative initiatives.
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