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U.S. INITIATIVES
Local Roots. National Reach. Lasting Impact.
At ABC Sports Foundation, we’re redefining what sport can do for communities across the United States. From mentoring student-athletes to revitalizing underutilized spaces, our U.S.-based initiatives combine education, entertainment, wellness, and workforce development—designed to meet communities where they are and move them forward.
KEY FOCUS AREAS
Athlete Development & NIL Education
We equip student-athletes with tools for long-term success on and off the field.
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NIL Summits hosted at HBCUs and high schools
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Financial literacy, mental health, legal, and brand building workshops
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Parent & coach education sessions to support the whole athlete ecosystem
Wellness & Community Engagement
We believe healthy communities are empowered communities.
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Senior Saints Fitness Program: promoting movement and connection for older adults
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Mind, Body & Purpose workshops for athletes and families
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Pop-up wellness activations at community events and local schools
Entertainment-Driven Social Impact
We leverage the power of entertainment to elevate community stories and amplify change.
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Social experiences that drive awareness and funding
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Storytelling campaigns tied to athlete philanthropy and cause marketing
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Collaborations with athletes, influencers, and entertainers for high-visibility programming
Curriculum & Education Access
Our educational models fuel lifelong learning and leadership.
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The Empowerment Playbook (holistic athlete development)
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The Elite Engagement Series (NIL & nonprofit education)
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Internship programs and university partnerships to train the next generation of changemakers
WHERE WE WORK
We’ve made impact in over two dozen U.S. cities including:
Nashville, Philadelphia, Rochester, San Francisco, Oakland, Seattle, Atlanta, Washington, D.C., and beyond.
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Our goal?
Scale these models nationally through smart partnerships, storytelling, and sustainable design.
