OUR MISSION

EMPOWERING ATHLETES. ELEVATING COMMUNITIES.

At ABC Sports Foundation, our mission is to empower current and former athletes—and the communities they represent—through education, impact programming, nonprofit development, and career exploration.

We believe athletes are more than competitors—they are leaders, storytellers, and catalysts for change. Too often, athletes are unsure of their next step. We help them take it—with purpose, confidence, and a support system designed to make transformation feel as easy as A-B-C.

WHY IT MATTERS

Athletes don’t exist in a vacuum—they’re shaped by and connected to families, coaches, communities, and institutions. That’s why we take a whole-person, whole-ecosystem approach. When we support the athlete, we support everyone in their orbit.

Our work ensures that:

Former athletes become mentors to the next generation
Youth gain access to sports and arts opportunities
Families feel equipped to guide their athlete’s journey
Communities benefit from local leadership and investment

WHAT DRIVES US

ABC was created to address a critical gap: athletes often have platforms, but not always the infrastructure to sustain their impact. We step in to provide that foundation. Through our fiscal sponsorship model and holistic programming, we help athletes launch initiatives, build nonprofits, lead community events, and explore careers beyond the game.

Our mission is built on three pillars that guide every program, partnership, and initiative:

HEALTH & WELLNESS

We promote physical, mental, and emotional well-being through education, events, and access to expert resources—for athletes, youth, and families.

MENTORSHIP & CAREER DEVELOPMENT

We cultivate the next generation of leaders by pairing athletes with mentors, providing internships, and facilitating skill-building across industries.

ARTS & ENTERTAINMENT

We celebrate the creativity and expression of athletes through storytelling, media, and cultural events that showcase their multidimensional impact.

A LEGACY LOOP

Our long-term vision is a cyclical ecosystem where today’s athletes become tomorrow’s changemakers—and where every young person has the opportunity to rise through sport, mentorship, and community impact.

We don’t just build leaders. We help them build others.